1st Winner of DFA UW 24-25 ยท 8min read
Identifit
A virtual closet that brings clarity to what you own,
helps you create outfits and explore new styles
- Type
- 0-1 Product Design
- Timeline
- Jan - May 2025
(5 months) - Team
- Michelle Kim
Ici Su
Lele Zhang
Brittney Van
Jacquline Flynn
Subin Jo - Deliverables
- Interactive Prototype
Presentation
Overview
Making wardrobe decisions feel lighter.
The Problem
People own enough clothes, but still feel unsure what to wear.
Research
We studied outfit routines, weather context, and style memory.
Ideation
Concepts explored manual selection, saved outfits, and smart recommendations.
Solution
A closet assistant that turns existing items into clear outfit options.
Delivery
Interactive prototype and final presentation.
Reflection